Karan

Raised in India, I earned a Masters in Marketing from Swinburne University. Initially in Sales, I pivoted to Digital Media in 2013. Now, as the driving force behind Magnarevo, I leverage my expertise to guide branding and marketing, leading our sales and marketing teams. Keen on collaborations, I guide businesses to elevate their digital presence. Reach out at karan@magnarevo.com. Specialities: Branding, marketing strategy, digital media, ad management, website development, and analytics.

WCAG 2.2 Compliance for Modern Websites

UI/UX for Accessibility: Why Your Website Must Meet WCAG 2.2 Standards Now?

In 2026, websites are no longer just digital brochures. They are storefronts, service desks, learning platforms, and customer support systems all rolled into one. Yet many businesses still overlook a critical part of what makes these platforms truly effective: accessibility. A website that is difficult to read, navigate, or interact with excludes large groups of […]

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Human SMEs vs AI Content in 2026

The Truth About AI Content: Why Our Agency Still Uses Human Subject Matter Experts (SMEs)

In 2026, content is everywhere. Artificial intelligence has made it possible for almost anyone to generate articles, web pages, social posts, and even SEO strategies in minutes. What once required a team of writers and weeks of planning can now be done with a few clicks. On the surface, this looks like a breakthrough for

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Why Cheap Shortcuts Lead to AI Shadow-Banning

The ROI of “Ethical SEO”: Why Cheap Shortcuts Lead to AI Shadow-Banning?

In 2026, SEO is no longer a game of who can manipulate Google the fastest. It is a system built on trust, credibility, and genuine user value. Yet many businesses are still tempted by cheap SEO packages promising quick rankings, instant traffic, and rapid growth. From the outside, these offers look appealing. From the inside,

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Preparing Your Website for 2026 SEO Checklist for Year-End Optimization

Preparing Your Website for 2026: SEO Checklist for Year-End Optimization

As the year draws to a close, most businesses start planning fresh goals and strategies. Your website deserves the same kind of attention. Year-end is the perfect moment to pause, evaluate what worked, fix what didn’t, and set the stage for stronger performance in 2026. Search is shifting quickly, and the way users interact with

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SEO Lessons Learned in 2025 What Worked and What Didn’t

SEO Lessons Learned in 2025: What Worked and What Didn’t?

If there is one thing digital marketers agree on, it is that 2025 reshaped SEO faster than most expected. Search behavior matured, AI influenced ranking patterns at a deeper level, and users became far more selective about the content they trust. What once felt predictable now demanded adaptability, curiosity, and a sharper strategy. For businesses

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Is Local SEO Still Relevant in the Age of AI Search

Is Local SEO Still Relevant in the Age of AI Search?

The SEO world is shifting faster than ever. With Google SGE, Gemini, ChatGPT, and AI-driven search experiences taking over the way people find information, one question keeps coming up for business owners: “Is local SEO still relevant?” It’s a valid concern. AI-driven search now delivers instant answers, personalized suggestions, and predictive results before a user

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how-ai-powered-campaigns-are-maximizing-ppc-and-seo

How AI-Powered Campaigns Are Maximizing PPC and SEO?

The world of digital marketing is changing faster than ever. Not long ago, campaigns relied heavily on intuition, marketers tested ideas, hoped for the best, and refined based on limited data. Today, that guesswork has evolved into precision. The driving force behind this transformation? Artificial Intelligence. From predicting search trends to optimizing every click in

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Beyond Ranking: How SEO Must Drive Business Outcomes in 2026

Beyond Ranking: How SEO Must Drive Business Outcomes in 2026

For years, SEO conversations centered around one big question: “Are we ranking on Google?” If a brand appeared on Page 1, the assumption was that the strategy was working. But in 2026, ranking alone is no longer the true measure of SEO success. AI-driven search, predictive browsing, zero-click results, and evolving user behavior have completely

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Why Every Business Needs a Strong Technical SEO Foundation

Why Every Business Needs a Strong Technical SEO Foundation?

When people talk about SEO, they often picture keywords, backlinks, and blog content. But what truly determines whether your website climbs the search results or disappears into digital obscurity is what’s happening behind the scenes, your technical SEO foundation. Think of your website as a building. The content is the decor that visitors see, but

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