8 Ways to use Pinterest Business Account for Marketing & Brand Growth
Let us ask a question, what are the best social media platforms for business? Your answer might be Facebook, Instagram, LinkedIn, Twitter, Pinterest, and more.
There is a lot said and done by the Digital Marketing agency in Malad to make proper use of various social media platforms including Pinterest.
Out of all those social media platforms, Pinterest received late recognition as a medium for marketing and brand growth. The company has grown into a big business with 300 million active users.
Now, The platform has got the attention of the social media marketing agency in Malad, and they’re using the platforms for their clients.
So what are the proven ways to use Pinterest for marketing and brand growth? As a 360-degree social media marketing service in Malad, Magnarevo provides a Pinterest marketing service. Let’s jump in to know
8 proven ways for better use of Pinterest:-
Profile Optimization Is The King:
It’s said repeatedly by various social media marketing agency in Malad that irrespective of which social media platform you’re using, optimize your business profile. For Pinterest follow these tips.
- Write a proper, accurate, and engaging description depicting your brand.
- Use the company logo, eye-catching cover photo, and highlight the feature boards to get more eyeballs.
- Users come to this platform to shop, research, engage, entertain, and more. Make sure your business profile gives them everything they expect from the forum.
Set A Content Strategy:
Anything without any strategy is bound to fall. Simply liking posts and images is not enough. You need to bring users to your page, and that’s only possible through proper content strategy.
Do you know a hopping 85% user voted that they come to Pinterest for learning new things? Put a handsome amount on bringing how-to, DIY tips, and related posts matching your business.
Alternatively, contact Magnarevo, the best digital marketing agency in Malad, to work on your behalf. We help businesses in marketing and brand growth on various social media platforms, including Pinterest.
Business Should Not Be The Focus- Always:
Promoting the business is paramount, but never fails to engage, educate, inform, and entertain the user.
Pinterest is highly circled on visual things, just like Instagram. Eye-catching, color-coordinated, high-definition photos do the wonder.
Pinterest is primarily designed to enable users to share images and discover various information through pictures, animated GIFs, and videos. So keep this thing in mind while creating a strategy.
Posts Creative Pins To Speak It Louder:
Every social media platform is different in many ways. Post that brings high engagement will not work in the same way on every platform.
Digital marketing agency in Malad professionals stresses that a business should make customized images for Pinterest with a 2:3 aspect ratio. Besides that, use the brand logo, precise text overlay, and others for better reach.
Publish When The Users Are On The Platform:
Just like the PPC service company in Mumbai runs advertisements at some particular time, and with some specific keywords, you too need to post on Pinterest at a particular time.
Timing is crucial. Get some insights about the type of pins getting more popular and post them accordingly. You should not be posting about winter in the summer—post in the daytime, not at night when most users fall asleep.
Optimize Your Website With Save Button For Pinterest:
As a business, you need to make a Pinterest business strategy, but you should also help your site users to provide assistance in your journey.
To do that, have a save button on your website that encourages more people to pin your content after saving it. Add a one-step save button on the site for users.
Pinterest provides multiple benefits for offline sales, awareness, conversions, considerations, and more.
Don’t Ignore Shop The Pin Features Of Pinterest:
Pinterest provides multiple features to make the business more powerful on the platform. If you’re into selling products, shop The Pins are a good choice.
You can tag the posts with relevant URLs or affiliate links. So if a user likes your product, they can buy it by visiting the URL or link. It makes the purchasing process easy, and you also receive brand awareness and more sales.
Get In Details Through Pinterest Analytics For Account Insights, Best Pins, and Overall Presence:
Posting without any goal and research is not a good idea. Pinterest analytics give an idea about what to focus on or what to ignore. You also get to know which types of content are getting the engagement that further help in making a good content strategy. You get a 360-degree view of your Pinterest account.
Conclusions
As you’ve got some idea about Pinterest, do not delay in making use of it. Establish a presence on the platform and get unique benefits for your brands. Need help? Contact Magnarevo, the best digital marketing agency in Andheri.
