February 2022

A big business doesn’t start in a day, right? Just like your B2B company, millions of others are making day-night strategies to float in this highly cutthroat competition where recession is also hovering around.

In the last 5 years, one thing that has totally changed the landscape of B2B business is the digital marketing companies. Digital marketing cum Social Media Marketing company in Andheri is helping a small company to become a million-dollar company in these years. 

But Do you know what makes a company sustainable, big, and multinational? 

The answer lies in “companies dealing better with the recession”. So what are the ways to overcome it if it comes?

Be with us. We at Magnarevo IND, the best social media marketing agency in Andheri, will break down the recession and how to survive tactics for B2B. 

What Is Recession?

In one word, recession means the act of receding or declining. Experts call it a recession when there is a large decline in economic performance that lasts for long in many countries. 

That doesn’t retain enough demand for products or services in the market.  So let’s say you’re PPC services in Mumbai, but there is no business willing to put money in your services. If that happens on a large scale, we call it recession. 

Is your B2B business ready for a recession?

If yes, that’s so good, else be ready for that and read more to know ways for a sustainable future.

The world has witnessed a recession in 1970, 1974–75, 1984–85, 1990–93, 1996, 2008–09, 2018–19, and it is expected that a new recession might strike us in the coming ten years. Scroll down.

Diversify Your Business- Globally:

Analyze your strategies and profitability with long-term goals and keep a long horizon for the B2B business. Go beyond the regular things and think about sustainability and being big in the market.

Use digital marketing, PPC company In Andheri to reach a wider audience. If you do that, you minimize the recession risk. 

So let’s say there is a recession in India to get some revenues from other countries. Take help from SEO agencies and expand the business in big markets.

Pump Up Your Digital Marketing Budgets:

Marketing is the key to keeping yourself safe from recession, but digital marketing is even more vital. All other marketing efforts are showing declining trends partially due to inclination towards the digital world and partially due to Covid-19 and subsequent restrictions on people movement. 

To alleviate recession risk, be a smart B2B business. Start assessing your ROI and indulge in aggressive digital marketing to cover more areas.  

Get in touch with Magnarevo IND– a digital marketing and Digital Marketing agency in Andheri for customized business marketing strategies.

Make A Futuristic Plan:

Any business, those looks for the future makes a mark. As a B2B business, invest wisely in creating long-term wealth, employee resources, business relationships, shareholders’ interests, stakeholders’ attention, and more.  

You might not see the immediate change, but when recession comes, that futuristic plan makes a mark. 

Create An Emergency Budget/Saving plan:

What makes it more important for a B2B company in a recession? The hard cash they have and the wisdom to make use of it. Keep the debt side low and create an emergency saving for the company. 

When all other things go down, that will work for you.  

Do A SWOT Analysis:

SWOT stands for Strength, Weakness, Opportunity, and Threat. That analysis helps you get a good understanding of the major aspects of the business. 

The study not just helps in formulating a recession-centric plan, it helps your Social Media Marketing Agency in Andheri in making the right advertising strategy. 

1. Please focus on the strength and make it stronger and stronger.
2. Focus on weaknesses to make it strong, along with a constant vigil to avoid slipping into the threat category. 
3. Focus on opportunities area and convert them in strength along with stopping into being a weakness.
4. Focus on threats area to do the less damage to the business.

Is there anything else we have missed to cover to make your B2B business recession-proof?

Yes, there are some small but very important tips. 

1. Always spend within your limit.
2. Do not always rely on data and predictions- also follow inner instincts.
3. Continue upskilling yourself and your business.
4. Have a plan ready to cut expenditures in case of difficulties.
5. Establish yourself as a brand through help from a social media marketing company in Andheri
6. Work on making recession-proof ecosystem.
7. Prepare a disaster recovery plan.
8. Have a proper data backup plan, especially for digital business.

Conclusions

Hopefully, you must have got some insights into ways to keep business afloat in the recession. Here is a hard truth in the end. RECESSION will come when, why, what, how are unknown.

Focus today on your B2B business. Contact Magnarevo IND 360-degree digital marketing, including PPC services in Mumbai, to help you make strategies for your business.  

In this generation, it is evident that Social media plays a significant role in our daily lives. Facebook is undoubtedly the social media behemoth, but Instagram is currently just second to Facebook. 

Instagram’s prominence is attracting businesses. Instagram clients are presently more in number at digital agencies in Andheri than any other social media network.

In terms of engagement, Instagram is the second-largest social media network, and how you profit from Instagram networking would depend on your popularity on Instagram. In other words, the number of followers you have.

So what are the Instagram hacks for followers? 

There Are two ways to get followers that are paid and unpaid.

Instagram advertisements are a paid way to get followers. 2022 is a new start and with new enthusiasm, let’s look for new strategies to increase your Instagram followers. This blog will discuss ad hacks to build a better presence on Instagram.

Make Your Own Space With Uniqueness:

Earning followers is a challenging endeavor, and to do so, your branding and exposure are critical, and you must stand out from the crowd. Users must identify you to follow you and relate to you to trust you.

We are at Magnarevo, a social media marketing agency in Andheri, Mumbai design strategies that span your potential followers’ whole journey until they are turned out to be real numbers.

Don’t Miss The Trends- Try Being An Influencer:

Instagram is all about trends, and as a business, you’ve to keep a watch on that for increasing the followers. Follow these small but helpful Instagram hacks for more followers.

1. Keep engaging the other influencers periodically for more reach through collaboration or paid promotion.
2. Make proper use of hashtags in posts.
3. Encourage the existing followers to create content surrounding your business.
4. Promote the account on other platforms like LinkedIn, Facebook, Twitter, etc. 
5. Offer freebies like an eBook, a coupon code, a chance to be featured in your post, etc., for engagement.
6. Remain consistent and always reply to the comments promptly.
7. Sometimes, create highly shareable content like Memes for business.

Profile Optimization For Better Reach:

Starting from your profile photo to managing account content is crucial to be recognized on Instagram, and a social media marketing services in Andheri can help you with that.

Digital marketing services assist you in creating and refining a seamless pipeline that smoothly drives prospects to your business.

In today’s fast-paced world, digital marketing gives you a competitive advantage in how you advertise yourself. Of course, just like any other social network, there are proper and improper ways to utilize your Instagram profile, as well as clever and innovative ones.

Set A Realistic And Clear Business Goal:

This rapidly growing social media platform can be a precisely focused, visual marketing channel for your business, as well as a method to create a loyal following that grows in tandem with your business. 

First, you need to have a clear direction in your mind before choosing the appropriate PPC Services in Mumbai.

With the assistance of companies like Magnarevo, your company or blogging profile will flourish even more.

With the right approach and professional help from the digital company, you grow to a great extent. Because it is evident how an experienced agency can research the ocean like the social media market, one may never touch that level.

Have A Clear Call To Action In The Ad:

In terms of social media marketing services in Andheri, several possibilities are there.

A few everyday hacks are there, like using the right hashtags, posting the right content at the right time, etc. Still, digital agencies can provide you with more insight into how to attract followers or how you can be easily recognized by the users, etc.

Always put a clear call to action in your advertisement. 

Invest Time, Money & Efforts To Understand Your Audience:

It’s clearly popular social networking with over a billion monthly active users. Considering the platform’s popularity, a more significant number of Instagram following may result in more sales, more blog views, and a stronger community for your brand.

There are numerous companies on Instagram aiming to gain from Instagram users and looking for ways how to grow on instagram 2022. However, the target audience will always fluctuate depending on the goal. So have a clear purpose and delve deep into understanding the targeted audience. 

Don’t Ignore Instagram Stories:

Instagram Stories, expanding fast in popularity, with over 400 million daily users. Many people even say they prefer watching Stories over scrolling through their page. Creating stories with the imagination of what your target group may like is the trick to attracting followers.

Here, if you are not good enough with the imagination of your stories, then digital agencies are there to help you out.

Conclusions

Magnarevo, the best digital marketing agency in Andheri, is helping businesses expand on Instagram. We help you with the right strategy and suitable content for your Instagram account to become bigger and stronger.

Let us ask a question, what are the best social media platforms for business? Your answer might be Facebook, Instagram, LinkedIn, Twitter, Pinterest, and more. 

There is a lot said and done by the Digital Marketing agency in Malad to make proper use of various social media platforms including Pinterest. 

Out of all those social media platforms, Pinterest received late recognition as a medium for marketing and brand growth. The company has grown into a big business with 300 million active users. 

Now, The platform has got the attention of the social media marketing agency in Malad, and they’re using the platforms for their clients. 

So what are the proven ways to use Pinterest for marketing and brand growth? As a 360-degree social media marketing service in Malad, Magnarevo provides a Pinterest marketing service. Let’s jump in to know

8 proven ways for better use of Pinterest:-

Profile Optimization Is The King:

It’s said repeatedly by various social media marketing agency in Malad that irrespective of which social media platform you’re using, optimize your business profile.  For Pinterest follow these tips.

1. Write a proper, accurate, and engaging description depicting your brand.
2. Use the company logo, eye-catching cover photo, and highlight the feature boards to get more eyeballs.
3. Users come to this platform to shop, research, engage, entertain, and more. Make sure your business profile gives them everything they expect from the forum. 

Set A Content Strategy:

Anything without any strategy is bound to fall. Simply liking posts and images is not enough. You need to bring users to your page, and that’s only possible through proper content strategy. 

Do you know a hopping 85% user voted that they come to Pinterest for learning new things? Put a handsome amount on bringing how-to, DIY tips, and related posts matching your business. 

Alternatively, contact Magnarevo, the best digital marketing agency in Malad, to work on your behalf. We help businesses in marketing and brand growth on various social media platforms, including Pinterest. 

Business Should Not Be The Focus- Always: 

Promoting the business is paramount, but never fails to engage, educate, inform, and entertain the user. 

Pinterest is highly circled on visual things, just like Instagram. Eye-catching, color-coordinated, high-definition photos do the wonder.

Pinterest is primarily designed to enable users to share images and discover various information through pictures, animated GIFs, and videos. So keep this thing in mind while creating a strategy. 

Posts Creative Pins To Speak It Louder:

Every social media platform is different in many ways. Post that brings high engagement will not work in the same way on every platform. 

Digital marketing agency in Malad professionals stresses that a business should make customized images for Pinterest with a 2:3 aspect ratio. Besides that, use the brand logo, precise text overlay, and others for better reach.

 Publish When The Users Are On The Platform:

Just like the PPC service company in Mumbai runs advertisements at some particular time, and with some specific keywords, you too need to post on Pinterest at a particular time. 

Timing is crucial. Get some insights about the type of pins getting more popular and post them accordingly. You should not be posting about winter in the summer—post in the daytime, not at night when most users fall asleep.

Optimize Your Website With Save Button For Pinterest:

As a business, you need to make a Pinterest business strategy, but you should also help your site users to provide assistance in your journey. 

To do that, have a save button on your website that encourages more people to pin your content after saving it. Add a one-step save button on the site for users. 

Pinterest provides multiple benefits for offline sales, awareness, conversions, considerations, and more.

Don’t Ignore Shop The Pin Features Of Pinterest:

Pinterest provides multiple features to make the business more powerful on the platform. If you’re into selling products, shop The Pins are a good choice. 

You can tag the posts with relevant URLs or affiliate links. So if a user likes your product, they can buy it by visiting the URL or link. It makes the purchasing process easy, and you also receive brand awareness and more sales. 

Get In Details Through Pinterest Analytics For Account Insights, Best Pins, and Overall Presence:

Posting without any goal and research is not a good idea. Pinterest analytics give an idea about what to focus on or what to ignore. You also get to know which types of content are getting the engagement that further help in making a good content strategy. You get a 360-degree view of your Pinterest account.

Conclusions

As you’ve got some idea about Pinterest, do not delay in making use of it. Establish a presence on the platform and get unique benefits for your brands. Need help? Contact Magnarevo, the best digital marketing agency in Andheri.

The high penetration of smartphones and the fast speed of the internet have changed how we consume the internet. We started from text search, but now it has become a norm to use voice search to get answers to the queries and more. 

Voice assistant tools like Google Home, Amazon Echo, Apple Siri, Microsoft Cortana,, etc., are helping voice search to become more popular. 

It’s a need for the hours for websites to focus on voice search optimization 2022 strategies in their online business. Forward-looking Digital marketing agency in Andheri, Mumbai is already developing content and websites for voice searches. 

As an SEO services in Andheri, You need to follow some impactful tips to optimize content for voice search. Let’s jump in; we’ll decode 7 voice search optimization 2022 tips right here in this blog. 

Go Deep Into Voice search user guides:

Voice search is new, especially in India so getting well-updated information is quite challenging. So what is the way out here? 

Read voice search user guides for Windows, iPhone, Amazon, and other prominent technical platforms to get a sneak peek into the voice search functionality. More knowledge, the better the probability to implement impactful strategies for Digital Marketing agency in malad.

Be Local- Choose Google My Business Listing:

What! Your business is not yet listed on Google My Business. Trust us; You are missing good business prospects and high user traffic for sure. Contact Magnarevo, an SEO agency in Andheri and complete the business listing. Don’t miss to verify it through various methods after fully completing it with industry type, business hours, address, and more. 

GMB works like magic for voice searches and takes your website to greater heights.

Add scannability to your readable, engaging, and unique content:

Why should you focus more on scannability? The reason is the high usage of mobile devices for accessing online resources. 

Here lies the vast opportunity of scannable content. It brings more mobile users to the site and further helps in voice search.

So what are the ways to write scannable content?

1. Use simple, meaning and most importantly helpful content for users.
2. Use well-optimized heading, subheadings and more in the content
3. Keep the length of content good enough that is more than 500 words.
4. Make use of number lists, bullet points, etc. 
5. Keep the paragraph short and do pepper formatting.
6. Write content that invites readers to participate.

Keywords are the queen for voice search if the content is the king:

There is no denying that today’s internet works on content in general and keywords in particular. So the simple and best answer for voice optimization 2022 is to focus on quality, authoritative, precise, and most importantly, highly searched keywords. 

So if you’re an SEO company in Andheri, get down and work on content and keywords. It will be a game-changer for voice searches in the future. 

Don’t just write for search engines, Write for readers:

There is a difference between text search and voice search. A person looking for the best Digital Agencies in Andheri will add WH-words like What, Why, Who, etc., before the search. 

So when the users ask, Which is the best digital marketing agency in Andheri, here is a catch for all. 

Have a content strategy that tries to solve people’s queries. FAQs are an excellent way to make sense for customers and search engines. 

Have a FAQs section on your website for better voice search optimization of the content. 

However, it is essential to mention that FAQs also fulfill Google’s rich snippet requirements, giving you an edge over others.

Experienced It and applied it- Try to understand People’s Voice Search Behavior:

Is it tough to get voice search trends? No, You need to start today. Presume yourself as a potential customer and use Siri, Cortana, OK Google, and any other voice assistants to get the desired results. 

By using voice assistant platforms understand how to optimize content for voice searches. That’s cool. Collect the related data and craft the best strategies for voice search optimization 2022. 

Make your content responsive especially for mobile:

Over 53 % of internet users access it through Mobile.

Future belongs to the mobile. Experts are putting a big bet on mobiles and it’s right for an SEO company in Andheri to focus on mobile intensive content. 

Create a mobile responsive website and run a friendly test to understand how is it performing. Make sure that website is fast and crawlable on mobile that further leads to better content visibility and exposure. 

Final Word 

Most of the new technology works in one direction- towards growth. Voice search is also moving forward, and there is no turning back. People from all generations, backgrounds, demographics, and devices type are using it in their day-to-day life.

Now it’s your turn to take the lead for the future. Choose any reliable Digital Marketing Agency in Andheri such as Magnarevo and get set go with voice search content strategies.